CUSTOMER SATISFACTION
Since 2014 when Southwest Airlines opened up its new listening center at the company head quarters in Dallas, TX their customer satisfaction has sky rocketed. The Listening Center is a section of the company that is dedicated to customers and employees 24/7 answering questions and helping them out in any way. The center was created to enhance the customers experience while traveling with the airline by engaging with the customer and listening to their needs and concerns. the listening center uses technology that helps sort through key words and hot topics found on the internet to efficiently respond to customers. this aspect has been a key player in the success of the listening center. Southwest has done a great job evolving their company with the ever-changing outside environment such as social media. This listening center was opened at the peak of social media to enhance the company relationship with its customers and make them feel...